Month: August 2017

A Day in the Life of a Higher Image Employee: Director of Search Engine Marketing Dave Withrow

August 28, 2017 By Higher Images | POSTED IN Newsletter

David Withrow

A Day in the Life of a Higher Image Employee: Director of Search Engine Marketing Dave Withrow Dave Withrow is Higher Images’ Director of Search Engine Marketing. As a long-time employee of the company (he’s been here since we set up shop!), Dave has been involved with Search Engine Marketing (SEM) during his entire tenure … Continue reading “A Day in the Life of a Higher Image Employee: Director of Search Engine Marketing Dave Withrow”

Why Use Paid Search?

By Higher Images | POSTED IN Newsletter

Why Use Paid Search? You’ve probably heard people talking about paid search. This form of digital advertising is a tool that companies can use to bring more customers to their site, driving up their traffic and click-through rates, as well as improving their SEO. Paid search includes PPC (pay-per-click) ads, search ads, and display ads. … Continue reading “Why Use Paid Search?”

Small Business Cybercrime Victims

August 18, 2017 By Higher Images | POSTED IN Internet Security

Why Small Business Owners Are More Likely to Be Cybercrime Victims Your website may be your most essential digital branding tool. It brings people to your company’s virtual doors, drives revenue by selling your products and services, and functions as your public “face.” Small- and medium-sizes companies may spend up to $15,000 on a new … Continue reading “Small Business Cybercrime Victims”