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Bryan Thornberg founded Higher Images. 21 years ago. As Owner and Chief Marketing Officer, he leads his team in all digital projects, consultations, development, marketing, public relations, sales, analytics, account management, and product support.

07
Jul

Uncategorized Recession Incoming! Marketing Your Business During a Recession

Even prior to COVID-19, there were predictions that the U.S. was heading for a recession. The economic impact of the coronavirus has likely cemented our descent into a recession.

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06
Jun

News What is Traditional Marketing?

Utilizing Traditional Marketing Traditional marketing uses traditional channels such as newspapers, television, billboards, direct mail, magazines, and other printed media. Before the development of the internet in the 1990s, traditional marketing was the main type of marketing used by companies to grow their brand, advertise their products and services, and gain leads. Traditional marketing is […]

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05
May

Social Media Marketing Social Media Management: 4 Benefits of a Well-Rounded Social Strategy

Having a social media strategy is crucial to your company’s success on social media. Like with any marketing initiative, having a plan for your social media will help you stay on track and engage with your clientele. Other benefits of a social media strategy include: Make Your Social Media More Efficient When you have a […]

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05
May

Local Search Difference Between On-page and Off-page Optimization

Search engine optimization (SEO) is a great way for your business to increase leads, improve search engine rankings, and grow your business! To better understand SEO and how it can help your business, you need to understand the various techniques that are used to boost your website. On-Page SEO Techniques The on-page SEO techniques focus […]

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04
Apr

Industry Secrets Google Announces the End of Universal Analytics – What That Means for Your Business

In March, Google announced that they will stop using Universal Analytics next year on July 1, 2023. Important dates to keep in mind: Universal Analytic properties will stop processing new hits on July 1, 2023. Universal Analytics 360 properties will stop processing hits on October 3, 2023. All of the data that have been processed […]

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03
Mar

SEM What is a SERP or Search Engine Results Page?

A Search Engine Results Page or a SERP is a page that is returned after you submit a search query in a search engine such as Google. SERPs are an important part of your marketing strategy because this is where potential customers will find your business when searching for your products or services. In 2021, […]

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04
Apr

SEM What Is SEM?

What Is SEM? Search Engine Marketing or SEM is the portion of search marketing that uses paid tactics to help your website gain more visibility in the SERPs. This strategy will typically include activities that are completed to set up and optimize your ads. Budgeting used for ad placement is also involved in this process. […]

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03
Mar

Newsletter Cinco De Mayo Networking Happy Hour Event

Join Higher Images for a Business Networking Event celebrating Cinco De Mayo co-hosted by the Pittsburgh Metropolitan Area Hispanic Chamber of Commerce and Pittsburgh Business Show Higher Images is pleased to announce that they have partnered with the Pittsburgh Metropolitan Area Hispanic Chamber of Commerce and the Pittsburgh Business Show to host an in-person networking event.

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03
Mar

SEO What is SEO?

SEO, which stands for “search engine optimization,” is a search marketing strategy that utilizes organic tactics to improve your search engine result visibility. When you use SEO for your marketing strategy, you don’t pay for ad placement on the search engine results pages. There are various tactics used to prompt the search engines to show […]

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02
Feb

SEO Google Vicinity Update

Google recently announced that it has rolled out an update to the map pack and local search results. This update began on November 30th and was finished on December 8th. Sterling Sky has named this update “Vicinity,” and it has caused a widespread ranking disruption. It is the largest change to the local algorithm since […]

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