What is CTV/OTT advertising? How can I get involved?

July 8, 2021 By Alex Rutkowski | POSTED IN Website Marketing

CTV-OTT-Advertising

Over-the-top (OTT) and Connected TV (CTV) are two of the most popular ways to access TV and video content but are commonly confused with each other. Linear TV, also known as traditional TV, is still a popular method for consumers to watch their favorite shows. At Higher Images, we have put together a guide for … Continue reading “What is CTV/OTT advertising? How can I get involved?”

New Phishing Schemes Targeting Small Business Uncovered

March 26, 2021 By Alex Rutkowski | POSTED IN Security News

I think it is appropriate the week after the opening day of Trout Season to talk about phishing. For those of you that are unaware phishing is the process of using email, the telephone or text to pose as a legitimate institution to convince you to provide sensitive data or financial help to them. Recently … Continue reading “New Phishing Schemes Targeting Small Business Uncovered”

Google Analytics in 2021: How to Best Track Your Digital Performance

March 4, 2021 By Alex Rutkowski | POSTED IN Industry Secrets

Businesses large and small all have something in common in today’s digital world; they all rely on Google. If you plan to use Google, you must learn how to use Google Analytics to accurately track your digital performance. Why is Google Analytics Important in the Digital Age? Google Analytics is a great tracking to help … Continue reading “Google Analytics in 2021: How to Best Track Your Digital Performance”

Introducing Ground Control: Marketing Automation for Small Business

May 2, 2019 By Alex Rutkowski | POSTED IN Newsletter

higher images serp

Higher Images Inc. is excited to introduce a new marketing product called Ground Control. This revolutionary product is designed to provide business owners and sales managers with the tools they need to identify and engage leads, turn conversations into conversions, and stay connected with prospective clients throughout their buying process. FacebookTwitterLinkedinPinterest

What is STORM and why is it the perfect fit for my business?

February 7, 2019 By Alex Rutkowski | POSTED IN News

STORM is an SEO program designed by Higher Images to help clients drive website traffic, increase sales, build their brand and track their rankings. This program provides businesses with a marketing strategy to help them achieve their goals and make an impact on their brand reputation and sales. STORM: More than Just Your Average SEO … Continue reading “What is STORM and why is it the perfect fit for my business?”

A Day in the Life of a Higher Images Employee: SEO Team Lead Alex Rutkowski

February 6, 2017 By Alex Rutkowski | POSTED IN News

A Day in the Life of a Higher Images Employee: SEO Team Lead Alex Rutkowski Alex Rutkowski is Higher Images’ SEO Team Lead, which means he’s involved in every part of the SEO process. His day usually revolves around his clients’ SEO needs. Here’s a snapshot of the work that he does every day. Client-Centered … Continue reading “A Day in the Life of a Higher Images Employee: SEO Team Lead Alex Rutkowski”

What Your Web Designer Probably Doesn’t Think About While Building Your Website

May 13, 2016 By Alex Rutkowski | POSTED IN Website Designs

Web Design Tips from Our Local Marketing Expert Web designers are artists by nature. They will concern themselves primarily with how the site looks, rather than focusing on creating a site that maximizes your earning potential. Let’s take a look at a few pitfalls that many web designers get caught up in and how to … Continue reading “What Your Web Designer Probably Doesn’t Think About While Building Your Website”