Higher Images does much more than create “traditional media” public relations campaigns. We do PR that integrates every facet of what digital marketing has to offer. Public relations is much more than sending out press releases and creating relationships with the media. It’s now about directing the flow of information to both mass media and one-on-one customers to take advantage of social media.
PR amplifies your reach to your target audience, positively impacts your page rankings, draws people to your site, and helps to increase brand loyalty. Higher Images’ PR packages ensure that your company reaches your target audience, whether it’s the general public or a specialized group. Reaching your audience means that you must develop relationships with current and potential customers, write content that’s interesting, and offer them a way to share it with others.
In just the past 10 years, PR has experienced a sea change. You can now use social media for many traditional PR tasks, such as reaching out to media, and for one-on-one digital communication, when you respond directly to someone who is part of your message audience, including customers and influencers.
Higher Images uses content creation, social media, press releases, video, and reputation management as the basis for their PR campaigns. We take advantage of the world of digital marketing and the tens of thousands of different media channels that are available. Our PR systems help us to target key journalists and influencers, measure press pick up for local, regional, and national news, and then monitor both media and social channels to see who is talking about your products.
You’ve got a great story. Let Higher Images help you tell it.
Coronavirus Update: Higher Images is 100% virtual and operational. Because we have so many clients in the health and medical, food, and e-commerce industries, we have gone to extra lengths to make sure we are here to help support and uplift our clients and keep them operational through the shutdown of non-essential businesses.
We are helping many of our clients find new ways to stay in business and operate virtually to carry their business forward through this situation. Please call us at 412-203-1996 to schedule an appointment if you would like to learn more about the options that you have online to reach out to clients and the public effectively. Our ticket system is available 24/7/365 and can be used by our clients to enter requests for changes or updates that need to be done to their website. Please call 412-537-8348 in case of a true emergency or critical questions/concerns you may have.
Wishing everyone the best through these trying times,
Bryan Thornberg, President of Higher Images, Inc.