What Your Day Would Look Like:
This position is in charge of PPC, remarketing, and display and mobile advertising. You will develop paid search and other advertising campaigns, discuss business goals with clients, research competitors, collect and analyze data, and track and report website statistics as related to campaigns. You will also manage paid search budgets and write monthly client reports to detail your ROI. You should possess strong analytical tools, be knowledgeable with bid management software, and have in-depth experience with Google Analytics and other web analytics tools.
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