Pittsburgh Digital Marketing Agency Creates Interactive Mobile App to Connect Exhibitors and LeadsPittsburgh, PA – The Pittsburgh Business Show, a business-to-business expo being held at the David L. Lawrence Convention Center in on April 19 and 20, 2017, has launched a mobile app that is designed to provide information, interactive elements, and registration for the show’s exhibitors, sponsors, and attendees. In addition to promoting products and services during the two-day show, exhibitors will also be able to access business listings to encourage lead generation prior to the show.
Bridgeville-based digital marketing company Higher Images was chosen to design the official mobile app of the upcoming Pittsburgh Business Show. The app was developed as a one-of-a-kind technology that would offer real-time access to show events and activities, based on the day’s schedule, for exhibitors, sponsors, and attendees.
Exhibitors can view the PBS floorplan, look at each booth’s dimensions, and use the marketing integration features that are included to promote their business. Each vendor receives a listing on the PBS Digital Directory that contains vendor show info, special offers, and lead tracking.
When the Show begins, the app will be modified to provide push notifications with real-time information to alert exhibitors, sponsors, and attendees about networking events, breakout sessions, and speaker presentations.
“Higher Images created the Pittsburgh Business Show Mobile App as a technology platform that serves several different audiences and helps business owners get the resources they need to be successful. It’s an invaluable lead generation tool for the Show’s exhibitors that allows them to view information and reach out to other participating businesses. The app also encourages them to search for booth space, view event and speaker listings, and provide instructions for set up and tear-down. For show attendees, it can be used to purchase tickets, view the floorplan, and look at the schedule of events. Everything about the Show is designed to be right at your fingertips,” said Bryan Thornberg, President and CEO of Higher Images.
The business-to-business expo is being held at the David L. Lawrence Convention Center on Wednesday, April 19 and Thursday, April 20, 2017. The goal of the Pittsburgh Business Show is to help build partnerships, bring businesses together for networking, and create new opportunities for companies. Interested businesses can login to the PBS website at http://pittsburghbusinessshow.com/ or use the Pittsburgh Business Show app to purchase booth space. Those who would like to visit the Show can use the website or mobile app to download free attendee tickets and to register for events, speakers, and seminars.