THE MOST ADVANCED & HIGHLY TARGETED ADVERTISING SOLUTION IN ALL OF DIGITAL MARKETING!
Identify prospects in real time who are potential clients, based on their buying habits, location, and interest. Build a database of those prospects, and serve ads directly to their mobile devices about your business in real time.
Roughly 98% of consumers will leave a site without converting. Here is your chance to re-engage those consumers with a completely new level of performance and insight.
Site retargeting serves ads to users who have already visited your site while they are visiting other sites across the web. Following users based upon their browsing behavior increases brand exposure and is an effective method of converting site visitors into purchasers.
WebTracker™ brings the edge of element-level marketing to site retargeting. While most retargeting companies still operate at the group segment level, WebTracker™ enables bidding, reporting, and optimization down to the smallest data elements such as products, categories, or even pages viewed.
WebTracker™ also supports feeds and dynamic creative.
Category Contextual Targeting Serve your ad only on pages categorically relevant to your target audience, product, or business. Maximize the delivery of your ads with a extended selection of over 300 categorical contexts defined by the IAB (Internet Advertising Bureau).
Keyword Contextual Targeting Create a custom list of keywords relevant to your product or business and WebTracker™’s contextual targeting technology will scour the Internet to find sites with content containing those keywords on which to serve your ad.
Native ads are a responsive ad unit built in real-time to match a particular publisher’s content and design. Native offers improved user experience and greater performance than traditional display ads by providing users a cohesive browsing and ad experience. A recent study by business analyst IHS forecasts that 63% of mobile display ads will be native by 2020. WebTracker™ brings the power of unstructured data to the emerging format of Native Advertising.
Native ads are built from a variety of flexible components below provided by the advertiser:
WebTracker™ uses these components to build a creative ad
unit in real-time that blends seamlessly into a publisher’s
content and design.
Boost reach with inventory from the leading social media site. Target users on their personalized Newsfeed using our massive data network for access to over 600 million user profiles. We’ll place your ads within Facebook Newsfeeds based on:
Connect with more searchers more often and more effectively with Web Tracker’s™ industry leading keyword-level search retargeting. Web Tracker’s™ search retargeting enables advertisers to combine the effectiveness of search with the brand impact and reach of display. Intent data, such as keyword search terms, are the most effective targeting data available.
Web Tracker™ captures over 13 billion search events per month from over 300 million users. Each individual search is date and time stamped.
Web Tracker™ generates dynamic and configurable shapes custom to an advertiser’s campaign. Each user is matched 1:1 to a desired targeting zone.