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09
Sep

Industry Secrets Higher Images’ Top Tips to Help You Get More Reviews on Google

Google reviews from your customers play a vital role in boosting your online presence while building up your brand’s reputation. More reviews also mean a higher ranking on Google and other popular search engines. This higher ranking increases your chances of being found by new customers who will buy your products or utilize your services. […]

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09
Sep

Newsletter Why Rocket Websitez is the Best eCommerce Solution for Your Business

Are you looking for a powerful, intuitive eCommerce solution? With countless options available today, knowing which platform will offer your business the best tools and features can take time and effort. At Higher Images, we offer Rocket Websitez, a technology that allows you to build a powerful and effective yet affordable eCommerce website to help […]

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09
Sep

SEM 3 Ways To Enhance Google Ads With Google Business Profile

  Your business’s online presence is a significant factor in helping it stand out from the competition and attract more customers. One of the most effective ways to ensure your business is visible on the web is through Google Ads campaigns, which can be tailored to reach potential customers based on their interests and needs. […]

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09
Sep

Newsletter Threads by Meta – The Future of Social Media?

Threads is an app created by Meta, the parent company of Facebook and Instagram. The team behind Instagram built the Threads app with a similar concept to X, formerly known as Twitter. Meta Threads is a social media tool that could fit into your company’s marketing strategy. Here’s what you need to know about Threads […]

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07
Jul

Industry Secrets Interest Rate Increases and Their Affect on Your Business

As a business owner, you’re always looking for ways to grow your business and maximize profits. However, an increase in interest rates can throw a wrench into your well-laid plans. Higher interest rates can lead to reduced access to capital, higher business costs, and reduced consumer spending. In this blog, we’ll dive into how rising […]

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07
Jul

SEM Determining Your PPC Budget – 3 Factors That We Use To Determine Your Ad Spend.

Pay-per-click (PPC) advertising is one of the most effective ways businesses reach their target audience and increase their online presence. However, determining how much to spend on PPC advertising can be challenging, as many factors must be considered. The three main factors to consider are geography, keywords, and competition. By understanding these factors, companies can […]

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05
May

Newsletter Need a Hand Upgrading Your Google Analytics? Higher Images Can Help

Google Analytics is an excellent tool for business, helping you to keep track of customer visits, interactions, and conversions. But it can be difficult to stay on top of all the latest updates and features Google Analytics offers. Google Analytics Upgrades to Look Out For If you’re looking to stay up-to-date with Google Analytics 4, […]

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05
May

Newsletter Tax Rebate Season is Here: Promotions to Spur Growth this Spring

As spring arrives, so does the much-anticipated season of tax rebates. It’s a time when businesses can take advantage of incentives and benefits provided by the government to help spur economic growth. This year, many companies are rolling out promotions for their customers to benefit from these seasonal windfalls.   When is Tax Day? Tax […]

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04
Apr

Newsletter Changes to Google Business Profile In 2023

With the update to Google Business Profile this year, businesses have access to an array of new features that provide streamlined pathways for visibility and engagement on Google. These changes are a move toward transforming Google Business Profile as the top tool for local business to reach their potential customers better, improve their presence online, […]

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04
Apr

Newsletter Simplify Your Sales Process With Automated Drip Campaigns

Drip campaigns are automated marketing messages that are sent out on a scheduled basis. This type of campaign is designed to nurture leads, build relationships with customers and prospects, and drive sales. Drip campaigns automate the process of engaging with potential customers, freeing up time for your sales team to focus on other tasks. Customize […]

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04
Apr

Industry Secrets What is Chat GPT? How Does This Affect My Business?

Chat GPT (Generative Pre-trained Transformer) is a new and revolutionary technology that enables businesses to generate natural language interactions with their users. Unlike traditional chatbots, Chat GPT uses deep learning models trained on large datasets of conversational dialogs to generate realistic conversations. This makes it much easier for companies to create engaging customer experiences that […]

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04
Apr

Newsletter Google GSuite is Transitioning to Workspace: What You Need to Know

The transition from Google GSuite to Workspace is a big step for businesses looking to modernize and streamline their collaborative processes. This transition began on January 31, 2022, and eligibility dates are provided to companies based on the features they use and after their current annual/fixed-term plan ends. Google will provide at least 30 days’ […]

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03
Mar

Industry Secrets Learn More About Who is Visiting Your Website with VisitorID

In our digital world, it is critical to be able to track website visitors for leads. Even with a low bounce rate, lots of age requests, and thousands of hits to your website, you aren’t getting what you really need- the names and contact information of website visitors. Wondering how to track anonymous visitors to […]

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02
Feb

Industry Secrets Analytics 4.0 is Taking Over July 1st. Are You Prepared?

The long-awaited Google Analytics 4.0 is almost here! Starting July 1st, 2023, all new analytics accounts will automatically be upgraded to the GA4 version or Google Analytics 4 property. With this change, there are several significant updates that you need to be aware of and prepare for in order to ensure a smooth transition. How […]

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02
Feb

Industry Secrets Influencer Marketing and Why You Need an Agency to Help You Navigate the Future.

 When it comes to influencer marketing, the landscape is constantly changing and evolving. With the explosion of social media networks such as YouTube, Instagram, and TikTok, there are more influencers than ever before vying for attention from brands. This means that navigating the world of influencer marketing can be a daunting task – especially if […]

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03
Mar

CRM CRM Systems and Why do You Need One – Benefits and Questions Answered.

  A CRM (Customer Relationship Management) system is a powerful tool for managing and improving customer relationships. It provides real-time access to customer data, allowing you to better understand their needs and preferences, anticipate future opportunities, and improve customer satisfaction. Benefits of Implementing a CRM System From lead tracking to marketing automation to service management, […]

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12
Dec

Industry Secrets Getting Your Marketing Plan and Budget for 2023 Off the Launch Pad

Start the new year off right with a marketing plan and budget! By planning now, you can create an effective marketing plan to help you boost your business for a year filled with growth and success. If you are seeking impressive results from your marketing efforts, you need to have a strategic plan. At Higher […]

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08
Aug

Industry Secrets What is Omni Channel Marketing? How Can it Help My Business?

Omnichannel marketing is where you create your brand’s presence across multiple online channels, such as a website, app, and social media, as well as offline channels, such as retail stores and events. In doing so, you work to ensure that there is a positive and seamless customer experience across the channels throughout the customer journey.

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08
Aug

Promotional Products Promotional Product of the Month: Planners and Journals

Looking for a unique way to tell your company’s story to your clients or for a great gift for employees? Look no further than our customized promotional journals and planners! Your clients and employees will enjoy the convenience and style of these notebooks, which are sure to come in handy for jotting down ideas, taking […]

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08
Aug

Promotional Products How Small Businesses are Dealing With The Paper Shortage

First, we experienced a global pandemic, and now we are facing shortages of a variety of items, including paper; Higher Images has the solutions to help get your business through it!

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04
Apr

Promotional Products Promotional Product of the Month: Shopping and Tote Bags

Promotional items like reusable shopping and tote bags are a great way to show your customers they are appreciated. These items are also popular with many people and will be used for years to come! Here are some reasons you should consider promotional shopping and tote bags for your business. Increase Your Brand Exposure Get […]

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04
Apr

Industry Secrets Google Announces the End of Universal Analytics – What That Means for Your Business

In March, Google announced that they will stop using Universal Analytics next year on July 1, 2023. Important dates to keep in mind: Universal Analytic properties will stop processing new hits on July 1, 2023. Universal Analytics 360 properties will stop processing hits on October 3, 2023. All of the data that have been processed […]

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03
Mar

Newsletter Cinco De Mayo Networking Happy Hour Event

Join Higher Images for a Business Networking Event celebrating Cinco De Mayo co-hosted by the Pittsburgh Metropolitan Area Hispanic Chamber of Commerce and Pittsburgh Business Show Higher Images is pleased to announce that they have partnered with the Pittsburgh Metropolitan Area Hispanic Chamber of Commerce and the Pittsburgh Business Show to host an in-person networking event.

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01
Jan

Industry Secrets Identify Your Website Visitors – Including their Address, Email, and Phone – with Visitor ID

When it comes to marketing technology for your business, it’s crucial to keep up with the latest techniques and technology. At Higher Images, we strive to stay on the cutting edge to keep our clients ahead of the competition.

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01
Jan

Newsletter Developing a Content Strategy for 2022 (and Beyond)

As a business owner who has worked hard to market their business, you’ve likely heard the phrase, “content is king.” Content can boost your business in several ways, including:

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12
Dec

Newsletter Start off the New Year Fresh with New Branding

As we prepare to ring in the New Year, we would like to thank you for being part of our Higher Images Family. You’ve helped us make 2021 great, and we look forward to an even better 2022, helping you reach your marketing goals. The new year is the perfect time for new things! Entering […]

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12
Dec

Industry Secrets Printed Materials You Need for Your Next Trade Show or Corporate Event

When preparing for your next tradeshow or corporate event, you need to make sure you have all the essentials. From tablecloths and banners to promotional items and printed materials, there are a variety of items you’ll need to make the best impression.

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09
Sep

Internet Security SSL – Why You Have to Have One in This Day and Age

With a variety of threats out there from hackers, phishing schemes, and other cyber threats, your information.

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06
Jun

Industry Secrets Accessability and Your Business – ADA Compliance and WCAG 2.0

ADA stands for the “American Disabilities Act” which was signed

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05
May

News Introducing Ground Control: Marketing Automation for Small Business

Higher Images Inc. is excited to introduce a new marketing product called Ground Control.

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10
Oct

News Adjusting Your Marketing to Recover in a COVID-19 Economy

It is no secret that COVID-19 has put major stress on the economy.

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10
Oct

News Virtual Marketing Officer – Are you ready for one?

Whether you need direction on developing a marketing strategy

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10
Oct

News ADA Compliance: What it Means for Your Business

There is currently accessibility legislation and guidelines

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10
Oct

News October Newsletter

It used to be said that if you weren’t using your website for e-commerce purposes

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03
Mar

Newsletter Graphic Design: Will a First Impression Boost or Sink Your Sales?

Paul Rand, a famous art director and graphic designer, once said

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03
Mar

Newsletter A Day in the Life of a Higher Images Employee: Creative Director Alex Hepler

Her day to day schedule changes depending what she has on her plate.

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03
Mar

Newsletter Increasing Website Conversions through Intelligent Graphic Design

A “conversion” is a commonly-used term in web development and design.

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11
Nov

News Reputation Builder [PLUS]

One of the newest services that Higher Images, Inc.

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11
Nov

News Mobile Apps in the Local Business Market

The evidence is slowly mounting that the “trend” of the Mobile App

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09
Sep

Newsletter Tech Support Services at Higher Images

When you design a website with Higher Images, or use other Higher Images products

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09
Sep

Newsletter Higher Images Open House Recap

On Thursday, September 14, Higher Images held its first open house.

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05
May

Newsletter Product Spotlight: Reputation Builder Plus

Reputation Builder Plus, Higher Images’ online reputation management

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07
Jul

News Public Relations Programs Boost Your Company’s Visibility

Public relations is more than just promotion.

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06
Jun

News A Day in the Life of Brandon Marsico

Brandon Marsico, Higher Images’ online reputation management

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05
May

Newsletter To Tell the Truth: Do Your Customers Trust You?

Your customers’ trust is one of the most important factors

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08
Aug

Newsletter Why Use Paid Search?

You’ve probably heard people talking about paid search.

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07
Jul

Newsletter August 2015 Newsletter

Google recently released the latest version of its algorithm

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